Marketing and AdvertisingMarketing and advertising are strategic parts of developing your business. There are a number of affordable or even free ways to market your business. For the small business owner who would like to create an effective advertising campaign, this guide presents some of the tools to help you get your campaign up and running.
Subject Guides
Suggested Links
Advertising Age
contains articles about advertising campaigns etc.
adage.com/
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Advertising Subject Guide
A great site for conducting agency searches with in-depth
profiles of the best ad agencies in the world based on multiple
criteria.
www.aaaagencysearch.com/
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Adweek
Detailed information on ad agencies and advertising
expenditures of major brands.
www.adweek.com
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American Marketing Association Green Book
directory of market research companies and services.
www.greenbook.org
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Marketing Virtual Library
well organized collection of the best marketing sites.
knowthis.com
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